DIGITRIPS announces the appointment of Patrick Lemaire as Deputy CEO and strengthens its leadership team
Paris, October 13, 2025 – DIGITRIPS, leading travel technology company in B2B and B2B2C travel distribution, announces the appointment of Patrick Lemaire as Deputy Chief Executive Officer. A graduate of the École Nationale des Ponts et Chaussées and the National University of Singapore, Patrick Lemaire brings over twenty years of experience in consulting, entrepreneurship, and the travel industry, both in France and internationally. After starting his career in strategy consulting at Roland Berger and founding his own company, he hold several executive positions within major industry players, including Fram-Promovacances and Smartbox, where he led digital operations and business activities across Europe. This appointment marks a new phase of growth for the group, characterized by strengthened governance and a renewed international ambition. Patrick Lemaire succeeds Émilie Dumont, alongside co-founders Carlos Da Silva and Nicolas Brumelot. Leveraging his extensive experience, Patrick will lead DIGITRIPS through its next stage of development, focusing on international expansion, technological innovation, and the strengthening of strategic partnerships across Europe and beyond. « Joining DIGITRIPS at this pivotal moment in its growth is a tremendous opportunity. The group has a solid technological foundation, a distinctive offering, and a highly committed team. I am excited to contribute to the next chapter of this journey and to support its expansion into new markets.” ” — Patrick Lemaire, Deputy Chief Executive Officer, DIGITRIPS After ten years of continuous growth, DIGITRIPS is entering a new phase of European expansion. To support this trajectory, the group is strengthening its organization with the creation of two new leadership roles within its Executive Committee. Sophie Laporte Linossier joins the Executive Committee as Vice President Customer Service, effective October 16. With over 25 years of experience in customer relationship management and user experience transformation — gained at P&O Australia, Air France KLM Australia, and Smartbox UK — Sophie will be responsible for enhancing service quality and ensuring that customer satisfaction remains at the core of DIGITRIPS’s European growth strategy. In early October, Vicki Wickens also joined DIGITRIPS as Vice President of International Growth, overseeing the group’s expansion strategy across Europe and globally. Based in the United Kingdom, Vicki brings more than 20 years of experience from leading travel and technology companies, including Expedia, Sabre, and Gimmonix. These appointments reflect DIGITRIPS’s commitment to strengthening its key areas of expertise and becoming a leading European player. The group aims to accelerate its development along three key strategic priorities: « “We are delighted to welcome Patrick, Sophie, and Vicki, whose combined experience and expertise will be invaluable in accelerating the group’s internationalization and positioning DIGITRIPS as a leading European player in professional travel distribution. These three appointments — bringing together complementary and international profiles in key leadership roles — mark a new chapter in DIGITRIPS’s journey. As we celebrate our first decade, we are equipping ourselves to scale up successfully and ensure long-term growth.” » — Nicolas Brumelot, Co-founder and President, DIGITRIPS
